SEO (Search Engine Optimization) of a website relies on more than 100 factors that play their part in increasing the rank of a particular website above its competitors on SERPs (Search Engine Result Pages). Some factors serve as building blocks of SEO of a website. Backlinks are among those factors. If you are up to increasing the SERP rankings of a website, you can’t afford to ignore the inclusion of backlinks in your SEO strategy.
Backlinks, also known as inbound links, are the type of links that come from another website to a particular page of your website. Search engine crawlers responsible for crawling web pages of websites and analyzing the content available on those pages also take note of the backlinks coming to that page. If those backlinks are coming from websites termed an authority in the specific niche, you can expect a significant rise in SERP rankings of your website.
In this writing, we have discussed some easy ways of creating backlinks, their influence on SEO metrics like Domain Authority (DA), and the importance of backlinks for the SEO of any website. Further details are given below:
What are Some Easy Ways of Building Backlinks?
Backlinks or inbound links are the foundation of any SEO strategy; they serve as the lifeblood of any website’s SEO. Hence, when formulating an SEO strategy for a particular website, make sure you see link-building as a top priority. Additionally, keep track of backlinks coming to your website with the help of an efficient backlink checker. It will help to check backlinks of all types coming to your website. If there seems any issue with any backlink, resolve it.
Read the details below to know different methods to build backlinks for your website and implement the ones that suit you the most.
Broken Links on Other Websites
Broken links on other websites can be beneficial for your website when it comes to building backlinks. Simply analyze authority websites in your niche with high DA scores. To check da pa score of those websites, you can use an online domain authority checker. It will calculate the da pa score of the websites, and you can choose quality websites. Once you find such a website, keep an eye out for broken links on these websites. If you find a broken link on such a website, it is time to get into action.
Contact the webmaster, notify them about the broken link, and offer your services to rectify the issue. Fixing the broken link issue involves providing your webpage or resource as a perfect alternative. If you are trying to sound helpful, this method will indeed work for you, and you will get a quality backlink for your website.
Guest Blogging
Believe it or not, quality content is essential for the SEO of any website. If you can create quality content that adds value to the lives of audiences interested in your niche, then try to guest blog on other websites. This method is quite simple; all you need to do is generate high-quality content and request the webmaster of the other website to post it on their site.
This method will allow you to expand your audience and earn a valuable backlink for your website. A backlink on a high-authority website with a quality blog will entice readers to explore your website for more helpful information regarding that particular niche. Moreover, your website will gain significantly in terms of SERP rankings.
Use Infographics
Another great way of earning backlinks from websites is posting infographics on other websites with your backlink. You may take it non-seriously, but let us tell you that infographics are a big deal these days. The human mind is capable of processing visual information far more quickly than information in the form of text or audio. Infographics combine helpful information with graphics that are easy to understand.
The reader who finds it challenging to read a long block of text can easily scan vital information given in the infographics quickly. For this reason, you will see extensive use of infographics in blogs. If you want to earn a quality backlink from a popular blog site, then generating relevant infographics is an excellent method. You simply need to build one that features vital facts and figures relevant to your niche and the topic of your blog and offer it to the webmaster. They will be happy to post it on their blog, and you will get an inbound link in return.
How Are Backlinks Important for SEO?
There is no way you can overlook the importance of backlinks for the SEO of any website. While more than 100 methods determine the SERP rankings of a website, you can’t take backlinks out of the equation. Inbound links serve as the building blocks of any SEO strategy. Hence, you need to ensure that you bring quality backlinks to your website.
Domain Authority is a logarithmic score determining your website’s probability of higher SERP rankings. You can check da pa score of your website using a domain authority checker, as it takes notice of backlinks coming to your website and includes a significant percentage of backlinks while calculating the final DA score of a website. Hence, you must ensure that you are getting quality backlinks for your websites in large numbers to keep your website eligible for a higher DA score and consequent higher SERP rankings.