Why is marketing important in the tourism industry?

Attract new customers and develop loyalty Because customer loyalty is key, a lot of time needs to be devoted to building brand awareness and creating ongoing, interconnected campaigns that both target previous guests, and attract new ones.


What are the importance of marketing in small business?

Without proper marketing, your business cannot have a lasting impact. Marketing gets the word out about your business. It allows you to connect with potential customers and inform them of all the services you offer. It builds brand recognition and fosters healthy competition between businesses.


What is one of the important marketing activities in most of the Organisation?

Managers evaluated marketing planning and distribution as the most important marketing functions, while marketing research and price management appeared to be significantly less important.

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